How to price your products/services?

This is a regular question in every single group, forum, chat… Whatever your products/goods/services are, the way to price is the same. Nowadays, I am a caker, but before, I was a marketing specialist for several years (with a master in a business school); so I will try to help you to make this job…

Why caker/baker/pastry cook recipes are secret?

The people are used to exchange information and the recipes are considered as public domain. But it is not! Why? Well, the caker/baker/pastry cook or any kind of cook, has to invest a lot of time (sometimes months), resources and money to tune the recipe. (Called, intellectual rights/copyright) This includes: Taking several courses, experience, reading books,…

Why never less than dozen?

When you want to order a few cupcakes, often you find that the minimun ammount is 12 pieces. Why? Well, because when you are making cupcakes or any dessert (personal portion) in small amount, you have several steps to do depending of the complexity from the dessert. Whatever… It will takes you the same time…